Every placement verified. No investment without control.
Preview News continuously monitors ad placement across multiple channels, validating date, time, vehicle, format, and insertion quantity against the contracted media plan — with evidence ensuring correct campaign execution.
Send your media plan and see the checking in action.
Built for those who decide under pressure
- ✓Media managers and buyers who need to prove contracted plan execution
- ✓Advertising agencies accountable for client campaign delivery
- ✓CFOs and compliance teams auditing advertising investments
- ✓Public agencies and concessionaires with institutional and legal advertising accountability
The problem it solves
A media plan is approved, contracted, and paid — yet few companies can prove, placement by placement, it was executed exactly as negotiated: same date, same time, same vehicle, same insertion count.
Without continuous checking and audit, divergences and non-placements only appear when it's too late to renegotiate with the vehicle or supplier. Preview News monitors every placement in real time and documents evidence from day one of the campaign.
How it works
Media plan verification
Confirmation of date, time, vehicle, format, duration, location, and insertion quantity against contracted terms, with immediate identification of failures, discrepancies, or non-placements.
Multichannel coverage
Monitoring across open and pay TV, radio, newspapers, magazines, news portals, digital media, and social networks, including institutional advertising, promotional campaigns, and legal and governmental advertising.
Evidence and traceability
Every placement is recorded, checked, and documented, generating evidence supporting internal audits, accountability, and compliance processes.
Compliance reports
Metrics on media plan execution percentage, inconsistency logs, and management dashboards supporting audits and executive decisions.
Numbers behind the delivery
- ✓Verification of date, time, vehicle, format, and insertion quantity
- ✓National coverage across TV, radio, newspapers, magazines, portals, and digital media
- ✓Documented evidence for internal audit and compliance
- ✓Identification of failures, discrepancies, and non-placements
- ✓Human curation in information validation
What only Preview News delivers
While Omnichannel Monitoring identifies what media spontaneously says about your brand, Advertising Monitoring proves that contracted paid media was actually delivered. The two readings, combined, give you complete control over organic exposure and advertising investment.
Complements this service
Who else uses this service
Request media audit
Send your media plan and see the checking in action.